California’s Wine Pioneer Walter Schug

A pioneer of the California wine industry, Walter Schug tells his inspiring winemaking story that formed the wine industry that we know today.

This series from WINERAM Productions travels across the globe and gathers stories from the key players of the worlds top wineries and wine regions.


WINERAM pops in with Walter Schug in the Carneros region of Sonoma, CA. Walter is a legend in the Californian wine industry. He has passed away since filming this episode and we are honored and blessed to have been able to tell his story about how he came to influence the wine industry that we know today in the USA.

Colin West

WINERAM Productions is a relatively young company with an equally young and energetic entrepreneur behind the name, that guy is Colin West. He first got into the wine industry at the young age of 18, yet being from the USA it was illegal for him to pursue his passion, so he flew to Italy. After deciding the wine industry would be the one and only career path for himself, he enrolled in a wine course in Tuscany where he studied underneath Diletta Frescobaldi of the Marchesi de’ Frescobaldi wine family. Since this experience with the Frescobaldi family in Italy, he knew he had found his calling with an area that he could use his business experience in, yet that also included an industry full of passion, history, and even art and science.

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